21.08.08

Consistent Brand Identity of Swissprinters

Effective September 1, 2008, Swissprinters will be the umbrella brand covering all companies and services of the Swissprinters group. The new consistent brand identity is an expression of the successful alliance between NZZ Fretz AG, Ringier Print Zofingen AG, Zollikofer AG, and Imprimeries Réunies Lausanne SA, which was established in 2004.

The successful joint endeavors of these four strong companies in a highly competitive market enabled the group to continuously expand its spectrum of services. As a result Swissprinters is now the leading competence center for print, premedia, direct marketing, publishing services, and calendar publication in Switzerland with annual sales of approximately CHF 360 million. The daily efforts of a total of 1100 Swissprinters employees in St. Gallen, Schlieren, Zofingen, and Renens generate added value for customers and business associates allowing them to actively experience the key message of the Swissprinters group: “Get more.”

NZZ Fretz AG, Ringier Print Zofingen AG, Zollikofer AG, and Imprimeries Réunies Lausanne SA have grown together since 2004 to form a strong unit. The support of the new Swissprinters umbrella brand emphasizes and solidifies the shared spirit of these four companies.