27.07.10

Rose d’Or – ImmoScout24 to support the festival

Lucerne: In addition to BMW (Switzerland) AG, Swisscom Broadcast, Rosenbörse and Hotel Schweizerhof Lucerne, the Rose d'Or Festival can now count on another strong partner in its anniversary year: ImmoScout24, the best-known online market place for real estate.

ImmoScout24 has become a new partner of the Rose d’Or Festival, which has rewarded originality, quality and creativity in the TV entertainment industry for 50 years and sets new standards with its awards. This makes the festival an attractive partner for Switzerland’s leading online marketplace for residential, vacation and commercial real estate, which has about 2 million visitors per month. «For ImmoScout24, the Rose d’Or offers a perfect network and hospitality platform,» says Martin Koncilja, Head of Marketing ImmoScout24. 

This year also car importer BMW (Switzerland) AG joined the Rose d’Or Festival as a new co-sponsor. Furthermore Swisscom Broadcast, which has been a partner of Rose d’Or since 2002, has renewed its sponsorship commitment and even expanded it for the festival’s 50th anniversary edition. In addition to these two leading companies, Hotel Schweizerhof Lucerne and Rosenbörse are making a substantial contribution to this year’s festival. Many businesses and private donors along with the city and the canton of Lucerne are also supporting the Rose d’Or in its anniversary year. 

The Rose d’Or Festival will take place from 18-22 September 2010 in Lucerne. The event will conclude with the Award Ceremony held at the Culture and Convention Centre Lucerne (KKL), during which the coveted Rose d’Or Awards will be presented. The Golden Rose is one of the world’s most prestigious awards for TV entertainment.  

Further information is available at www.rosedor.ch 

Rose d’Or – Festival and Prize

The Rose d’Or is one of the most important annual events in the international television industry. It was founded in Montreux in 1961 and has been held in Lucerne since 2004. With over 40 countries taking part, the Rose d’Or attracts leading television makers, producers and production companies, and executives from independent and public service broadcasters. Since its creation, it has been a networking platform for the onscreen entertainment community, and a meeting place to discuss ideas and formats. The festival culminates in a Gala Awards Ceremony, at which prestigious Golden Roses for the best television entertainment programmes of the year are awarded. Throughout its 50 year history, the festival’s goal has been to reward originality, quality and creativity in entertainment programming, and to encourage excellence in television and new media.