Ringier Trade Publishing launches two new titles

With the launch of two new titles Salon Today China and Metal Finishing China, Ringier Trade Publishing's total number of titles will reach 30.

Salon Today China was developed in a strategic editorial partnership with Modern Salon and Salon Today published by Vance Publishing of the US. The new magazine is positioned as the leading business magazine for finer salon and spa owners in Greater China. It delivers the latest developments and innovations for beauty and spa industry thought print magazine and its website www.salontodaychina.cn to 28,160 controlled subscribers.

Metal Finishing China will be launched in May this year to meet the high market demand of surface finishing technology.

Thomas Trüb, Head of Ringier Pacific: «The development of Ringiers Trade magazines in China is very successful. We will launch every year two or three new titles and increase also our online activities».

Ringier Group Communications

Ringier Group

In 1833 Johann Rudolf Ringier, son of a parish priest, founded a book printers in Zofingen and began with the printing of official regulations, statutes and the «Roggwiler Chronik». Soon a national newspaper publisher was to develop from the local graphic craft enterprise, and the Swiss Publishing House for printed products went on to become provider of multi-media platforms. Ringier has acknowledged technological and social changes in timely fashion since a good 175 years – and with foresight always taken a step ahead.

Today Ringier is an active multi-national media enterprise with around 7000 Employees in Asia, Eastern Europe, Germany and Switzerland – and an enterprise that publishes over 120 newspapers and magazines, produces around 20 TV programmes and operates 50 websites as well as 12 printing houses. Ringier is a family enterprise and led by the fifth generation.

In its home-market of Switzerland, Ringier is the largest media enterprise and successfully manages all dynamic growth markets. Ringier occupies prime positions in essential traditional media as well as in the printing, electronic, boulevard and entertainment sectors. And through its engagement in the liberalised markets of Central and Eastern Europe and Asia, it is also the most international Swiss media and printing enterprise.

Ringier is celebrating this grand anniversary with events in Switzerland and in the Ringier countries, with special undertakings in the fields of further education, culture and leisure for all its Employees, Partners and Customers.