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The first issue of the new "Auto Bild" Serbia and Montenegro appeared on 22nd of March 2011, just before the International Motor Show in Belgrade. The first issue was sold out in just a few days, and from the very beginning "Auto Bild" has been a leader on the local scene. A team of journalists is trying to give readers exclusive tests of new cars, as well as developments on the Serbian market, in each issue. Also, many pages of "Auto Bild" are dedicated to used cars, tips, “green” technologies, traffic law, road infrastructure of Serbia, motorcycles and racing.